Imagine Your Website as a Digital Storefront
What is the purpose of any store or website? To attract new customers and makes sales.
Just like your physical store or office, you need someone to manage many of the aspects of your digital storefront to be successful.
Building Your Store – The Web Development Process
The obvious first step of any store or website is to build it. This step is laying the foundation for everything else to come – it is the framework upon which everything else is built. Our web development process makes sure that your site is built with the most modern technologies, has room for future growth, and is primed for the next steps in the process.
To read more about our web development process and pricing click here.
Decorating Your Store – The Web Design Process
Now that your digital storefront is built, it’s time to make it look nice. This step is about making your site attractive for the end-user; this is the painting and decorating stage. The web design process is about adding well-produced content to your website in the form of researched copywriting, photography, videography, and graphic design. This process goes hand in hand with the development stage. Both development and design are critical to any successful site; the most well-built site or the most well-designed site is nothing without the other one.
To read more about our web design process and pricing click here.
Advertising Your Store – The Search Engine Optimization Process
So you have a well-developed and well-designed digital storefront–what do you do next? Advertise!
Advertising is the cornerstone of any successful business, and in the modern age, digital advertising is the most successful form of advertising.
So what is digital advertising and search engine optimization? Well, it is a multi-step that includes research, incorporation, and reporting.
Step 1: Research – In this step, we find out what your competitors are doing and what your customers are looking for.
Step 2: Incorporation – In this step, we take our findings from research and implement them in the form of new pages, blog posts, landing pages, and online directory entries.
Step 3: Reporting – Like all marketing, you are going to want to know if what you are doing is successful in bringing in new customers, so we offer all clients a monthly report that breaks down, in detail, our research, content creation, and detailed reports on site traffic.
To find out more about our Search Engine Optimization process and pricing click here.
Get People Talking – The Social Media Process
So now you have a well-developed and designed site, and you’ve done some advertising; what could be next from here? Get the buzz going about your product or services!
Social media is a simple way for your existing customers to spread the word to potential customers. Social media acts as an outlet for you to engage your customer base on a daily basis and keep yourself fresh in their minds.
To find out more about out Social Media Management process and pricing click here.
Pay the Rent, Sweep the Floors, & Lock the Doors – Website Hosting, Maintenance, & Security
At this point, you’ve got everything a successful website needs, but like any store, your website needs to be maintained. This process includes hosting your website, securing your website, and maintaining your website. We recommend WordPress for your hosting and security needs.
